GRAND CARE REHABILITATION
Grand Care Rehab claimed to be the first rehab centre in town that consists of both Western and Eastern treatment which is physiotherapy and acupuncture.
Why choose us?
- GCR team includes PHD holder and Master holder of Professional Traditional Chinese Medicine/ Acupuncturists certified from Bejing, TianJing, Guangzhou (China), and Bachelor holder of Physiotherapists certified from Northumbria and Anglia Ruskin (United Kingdom).
- We have certified ISST SCHROTH METHOD THERAPIST- known as world famous scoliosis treatment method.
- We effectively combine the best of both medical practices for Pain Relief, innovation of “Acuphysio”
Who choose us? Those who,
- Suffering from musculoskeletal problems: soft tissue injuries, spine radiculopathy, prolapsed disc, stroke, parkinson and etc.
- Suffering from pain, numbness, tightness, weakness.
- Not recover from illness after trying variety of treatment methods
- Suffering from joint deformity, scoliosis
- Interested in trying combination of eastern and western treatment
GCR Logo:
The picture of a butterfly was the intention of the butterfly effect.
Butterfly effect: The phenomenon whereby a minute localized change in a complex system can have large effects elsewhere.
Just like the human body, we believed that some minor changes or slight alterations either in lifestyle, habits, surroundings or even emotion, may cause a lot of problems, pains or discomforts (fall sick easily) which affect the recovery period.
The boarder of the logo is BLACK colour which represents our way and attitude in handling things and always remind us to be more cautious and comprehensive when interacting with customers, treating customer, giving diagnosis and treatments.
There is a HEART shape in the middle of logo which represents that we should always be Happy, Love, Care, Attentive, Focus, Humbly, Empathy, Insight, Creative. The Heart shape were Red in colour which represents that we should be passionate and work hard on our career and field.
The logo is a butterfly with 4 wings and 3 tentacles.
Butterfly represents beauty and each of wing to different department:
1st wing : Treatment Department
From the 1st wing, there is 2 heart shape one which one (black) is in another (red). This represents that we always pay attention and passion on treatment given at the same time care about customer’s physical and psychologically.
2nd wing : Traditional Chinese Medicine Department
It is a wing with a Yin-Yang diagram on the middle which represents the most supreme guide (Yin-Yang) in TCM. While we are taking pulse, giving diagnosis, prescribing prescription, and preparing the medicine, we always keep our mind and heart balance just like the Yin-yang.
3rd wing : Yibeeyaya department (Kids department)
The smallest and cutest wing among four which represent our cute and adorable department—Yibeeyaya! Even though the 3rd wing is the smallest in size, it cannot be neglected as it is an important component in forming the logo. Just like the children, even they are still small and young, we shouldn’t neglect their health care.
4th wing : Empty wing
The wing was leave empty on purpose to represent that the company hopes to development more health care department which targeted on either female or male, kid or elderly to form the most omnidirectional health care center.
3 Tentacles represents that we are focusing on 3 people:
1st Group-Our customer: We care about our customer health status and psychological health status.
2nd Group-Our partner: We care about the relationship between partners and staff to produce a happy and harmony working surrounding for our partners and staffs.
3rd Group- The Public: We focus on the relationship with the public and pay attention on their health status. We hope that the public can obtain the health body, heart and even soul. We provide health care talks or seminar for public from time to time to increase the public’s awareness on health.
Our brand story:
The logo is taken from the shape of a butterfly and comes from an unexpected true story.
One day, under the drizzle in the evening, the clinic was about to rest. Suddenly, a tall woman wore orange casual shoes was hurried in and she is Emily. She was complaining sudden pain on back of the head for several days. She was worried about whether she had a brain related problems and went for MRI/CT scan but findings was normal, only pain killer was prescribed.
Dr. Jeals apply acupuncture and arranged physical therapy for her, and yet she claimed slight improvement after 50 minutes of treatment. When they met again two days later, Emily said that headaches still happened frequently, and long hours walking (Shopping) increase the discomfort. Dr. Jeals decided to reassess her condition, by looking at her orange shoes and asking if she was walking with the shoes since then. She replied: “Of course, new shoes, I like it very much but I don’t know if the shoes are still very new, they are a little uncomfortable to wear, and my calves muscle are sore and get cramp easily.”
This gave a good hint for him. Sure enough, the new shoes might not fit Emily’s feet, causing the muscles of the lower limbs to become imbalanced, stiff and tight. Re-assessing her lower limb and these muscles affect the upper part of body. Without further ado, Dr. Jeals started the treatment, in addition to the head muscles, and also requested Emily to change shoes. She was revisited 2 days later and said that the headache disappeared immediately after the previous treatment and changing shoes.
This story tell us the importance of assessment and physical condition is related to daily activity and lifestyle.
This allows us to diagnose each patient more comprehensively and provide effective treatment plan.
This real case reminds us of the butterfly effect, so we decided to use the butterfly as the company’s logo.
嵱愛理療中醫院
城中首家中西醫结合疼痛管理&康复院(物理治療+中醫針灸)，提供中西醫创新结合疗法，更精准、有效地减轻疼痛、纠正脊柱侧弯, 改善中风后康复。
为什么选择我们？
我们拥有：
*本院副院长暨首席物理治疗师经过多次专业培训并得到德国Schroth三维(3D)脊柱侧弯疗法(ISST)专业认证，能有效改善脊柱侧弯。
*本中心独有的治疗技术: Acuphysio，是物理治疗结合针灸，中西医结合的精准疗法。我们相信，Accuphysio这项中西医结合治疗方法能更好、更有效地帮助解决疼痛及改善中风后康复。
*本院院长曾多次接受日本、台湾大师级徒手整形、骨盆矫正培训，能有效雕塑面部、体型等。
*我们的团队由专业中医硕士、英国著名大学毕业物理治疗师等组成。
谁适合前来：
*饱受身体部位如肩膀、手臂、颈项、腰部、膝盖、脚踝等各种疼痛、酸软、痹困扰的人士。
*尝试过很多方法，但仍不能很好解决身体疼痛的人士，可以前来尝试我们创新结合中西医疗法的治疗。
*脊柱侧弯、脊柱关节紊乱，希望接受手术以外其他方法的人士。
*对中西医创新结合疗法感兴趣的人士。
我们的品牌Logo:
蝴蝶图形，意取自蝴蝶效应。
来自一项研究：一只南美洲亚马逊河流域热带雨林中的蝴蝶，偶尔扇动几下翅膀，可以在两周以后引起美国得克萨斯州的一场龙卷风
这，阐明一些微小的变化，会引起非常大的连锁效应。
在我们人体身上亦此，我们相信身体一些微小的改变或不适，甚至日常生活、习惯的改变，又或者环境、情绪的影响，都足以引起非常多的问题、造成很多的疼痛，甚至影响康复。
Logo的边为黑色，时刻提醒也象征我们处事、待客、诊断、治疗必须谨慎、全面。
Logo中有爱心形，时刻提醒也象征我们必须充满爱心、关心、细心、耐心。而且爱心为红色，时刻提醒也象征我们必须对我们的行业、对我们的工作充满热情、干劲。
Logo为一只拥有4片翅膀的几3根须的蝴蝶。
蝴蝶象征美丽，代表我们的其中一个部门——徒手整形、美容、瘦身部。主要是帮助人们雕塑身形，重塑美丽脸蛋、恢复窈窕身形，希望让人重拾自信，恢复蝴蝶般的美丽、阿娜多姿。
4片翅膀代表公司的不同部门，由上到下：
第一片代表治疗部。该片翅膀图形是一颗心包裹一颗心，代表我们在治疗时，时时刻刻以心会心，真诚体会、了解客人的身体状况、甚至心理状况。
第二片代表中医部。该片翅膀图形像是“阴阳”图形，象征中医的最高指导原则——阴阳。我们把脉看诊、处方配药时，时刻要保持阴阳和谐，让身体内在外在皆处在平衡的状态。
第三片也是比较小比较可爱的一片，代表我们另外个关于“小及可爱”的部门，就是我们的——小儿保健部。虽然小片但却是组成Logo心性重要的部分，小但不能忽略。就如现实生活中，小朋友虽小，但身体保健不能忽略。
第四片则为公司特意留白，公司希望在其他不管男女、小孩、老人等与保健、健康领域有关的方面发展，为社会打造全方位的保健中心。
3根须，分别代表我们注重的3组人：
第一组为我们的客人：我们注重客人的身体状况及心理状况。
第二组为伙伴：我们重视伙伴同事之间的关系，让伙伴在融洽及开心的气氛下工作处事。
第三组为社会大众：我们重视与社区大众的关系，并注重大众的健康，希望大众拥有健康的身、心、灵。故我们会不定时举办健康讲座及分享会，提升大众的健康意识。
我们的品牌故事：
Logo取自蝴蝶外形，来自一则意想不到的真实故事。
有一天，下着毛毛雨的傍晚时分，诊所差不多要休息，突然有个身材高挑的女性，穿着看起来应该新买的橙色休闲鞋，因为橙色太显眼了，让人影响深刻，她匆匆跑了进来，这个客人叫Emily，说不知什么原因突然连续数日的头后部疼痛，还说担心自己是不是脑部问题，去西医处做了MRI,CT等等检查后证实并非脑部问题，仅给予止痛药物，过后慕名前来寻医，Dr.Jeals在做了检查后按照正常程序进行中医针灸及安排物理治疗，治疗大约50分钟完毕后，Emily说轻微改善，接着安排预约2天后再治疗。
两天后再见面时，Emily说头痛仍时常发作，而且走路(Shopping)长时间后更加不舒服。Dr.Jeals决定重新评估她的情况，望着她显眼的橙色休闲鞋，问她是不是穿着这双鞋走路？她答：“当然啦，新鞋嘛，当然要穿出来让人看看，呵呵……但是这双鞋不知是不是还很新，穿起来有点点不舒服，小腿有点点酸痛。”
这给了很好的提示，好像头上的灯泡突然亮了。Dr.Jeals于是就马上检查双下肢，果然，新鞋可能不太适合Emily的脚而导致双下肢肌肉失衡、僵硬紧绷。这肌肉会往身体上部影响，二话不说，Dr.Jeals开始治疗，这次治疗，除了头部肌肉，还重点治疗小腿、大腿。而且还吩咐Emily更换鞋子。2天后再复诊，说更换鞋子及治疗下肢后头痛当天马上消失。
这真实案列深深影响我们，让我们了解到除了身体状况之外生活习惯等也会深深影响我们的身体。
这让我们再接下来面对每个客户时，更全面地诊断，提供更适合、更有效的治疗方案。
